This Practical Guide Is For Everyone In International Business Interacting With Customers Suppliers Partners And Colleagues Of Different Nationalities Once Aware Of Business Cultures You Will Focus On What Really Matters To Get Things Done Mainly Time Trust Connecting Money Decisionmaking Action Emotions Leadership Rules And Policy This Bookcovers The Whole World Quickly And Clearly Highlighting Six Families Of Business Culture In Particular It Looks At 21 Country Or Regional Profiles Exploring The Key Features Of How They Do Business They Account For 90 Of The Global Economy Nuts And Bolts Take Aways Inform Key Business Situations What You Need To Know But Donot See Women In Business Meetings Negotiations And Pressing The Right Buttons This Nononsense Global Guide Is The Fruit Of 30 Years Work Developing Business In The Field It Should Match The Real Needs Of Managers In The Front Line Of International Trade Reducing Stress Enhancing Ability And Streamlining Performance